Your sales team should be focused on what they do best – educating and selling the buyer on the value of your organization’s product. Porter can seamlessly integrate a prospect profiling program into your sales process to improve efficiency. Prospect profiling provides your company with a validated picture of each prospective customer, as well as emerging trends occurring across multiple organizations within the targeted market.

With a Prospect Profiling program, Porter Research will determine the characteristics of your ideal prospect, focusing your sales resources on the accounts most likely to buy.