2015 HCI 100 Offers Fresh Take on Top-Earning HIT Vendors

Healthcare Informatics (HCI) recently released its 2015 roundup of the highest grossing healthcare IT companies. The HCI 100 list identifies the top U.S. health IT companies based on HIT revenues from the most recent fiscal year. HCI editorial staff once again partnered with market research and analytics firms Porter Research and ST Advisors to field, […]

Healthcare IT Marketers Swap Strategies at HITMC

Last month’s Healthcare IT Marketing and PR Conference in Las Vegas was brimming with intelligent people bringing a creative and analytical approach to the HIT marketing table. Attending a conference where like-minded professionals can come together to share innovative ideas on marketing to help each other stand out in the unique and competitive healthcare space […]

Networking HIMSS15, On-site and on Social

Each year the HIMSS Annual Conference & Exhibition brings together over 38,000 healthcare IT professionals to showcase and discuss the newest HIT trends and technologies. A five day seminar filled with fun activities, like cocktail receptions and block parties, the HIMSS conference offers great networking opportunities, both in person and on social media. Special HIMSS15 […]

Thought Leadership and Credibility Content in Healthcare B2B

Content marketing and thought leadership are popular topics that have come up frequently in conversations lately. Savvy healthcare companies and business professionals are eager to demonstrate subject matter expertise in their fields as a means to strengthen their corporate or personal brands, and they’re wise to do so. A 2014 Kentico Digital Experience Survey found […]

Exploring Payer Market Trends

Acting as the financial coordinator and patient liaison on behalf of thousands of healthcare facilities nationwide, payer organizations stay busy mirroring the moves of their provider counterparts. Here are just a few of the trends currently playing out in this high profile market. From Payer Provider Acquisition to Hospital Health Plans  Just like insurers courted […]

Tweet Chat Summary: The ePatient Perspective

Professionals working in the healthcare space represent some of the most educated patients that the industry has to offer. With that unique patient point of view in mind, Porter Research and Billian’s HealthDATA recently hosted a tweet chat on the topic of the empowered e-patient. The tweet chat involved discussions on the meaning of “e-patient” […]

Porter Partner NueMD Goes to Market with 2014 HIPAA Compliance Survey

NueMD, with the help of research partners Porter Research and The Daniel Brown Law Group, is conducting a survey of medical practices, billing companies, and business associates designed to gauge respondents’ knowledge of HIPAA’s Privacy and Security regulations. Porter Research is excited to be a part of the team analyzing and preparing the HIPAA compliance […]

Digital Health Trends with Promise

In an industry inundated with technology woes and hurdles to overcome, these digital healthcare trends actually have me optimistic about the future of healthcare. Data Transparency Transparency in healthcare is dialing up incrementally, albeit in unexpected places. While I do appreciate things like the government’s recent release of physician payment data, I’m eager for the […]